Design to MVP Sprint
project
be9dfbc1e6dd153f
Normalized: design to mvp sprint
moreland_contracts
Entity Properties (gold project table)
project_id
be9dfbc1e6dd153f
name
Design to MVP Sprint
client_id
—
canonical_metadata
—
created_at
2026-05-02 02:29:59.020102+00:00
updated_at
2026-05-02 02:29:59.020102+00:00
status
—
billable
—
recurring
—
squad
—
qa_partner
—
project_manager
—
lead_dev
—
description
—
state
—
team_name
—
closedate
—
dealstage
—
deal_amount
—
contract_type
—
contract_hourly_rate
—
contract_estimated_hours
—
contract_total_fee
—
37%
Separation Confidence
How distinct this entity is from others. Higher means no close matches existed when it was created. Lower means a near-match was rejected just below the 80% threshold — worth reviewing.
Moderate — a somewhat similar entity exists
100%
Avg Match Confidence
The average confidence score across all active source mappings. Shows overall quality of linkage between source records and this canonical entity.
Strong source linkage
Source Mappings (3)
| Source | Source ID | Display Name | Confidence | Method | Status | Actions | |
|---|---|---|---|---|---|---|---|
| moreland_contracts | 179f9bf99063d7c59e3f4ca1080c6055 | Design to MVP Sprint | 1.00 | fuzzy+embedding | Active |
|
|
|
Source Record
bronze_moreland_contracts_ma_project_contracts
file_hash
179f9bf99063d7c59e3f4ca1080c6055
file_name
Signet Image Automation - Moreland Arrangement Letter copy.docx
file_path
https://morelandpartners.sharepoint.com/sites/MorelandConnect-BusinessDevelopment/_layouts/15/Doc.aspx?sourcedoc=%7B5BF6ED53-43C2-45BC-88B2-E3D12F11461E%7D&file=Signet%20Image%20Automation%20-%20Moreland%20Arrangement%20Letter%20copy.docx&action=default&mobileredirect=true
company
Signet Jewelers
project_name
Design to MVP Sprint
contact_person
Jessica
contract_type
fixed_fee
hourly_rate
—
estimated_hours
12.0
total_fee_estimate
25000.0
brief_project_description
Design, develop, and deliver a Minimum Viable Product (MVP) for product image automation.
start_date
—
extracted_at
2026-07-01T02:21:23.222149+00:00
raw_text_preview
April 10, 2025
Dear Jessica:
MorelandConnect LLC (“Moreland”) is pleased to provide this Arrangement Letter (“Agreement”) confirming our consulting services (the "Services") to assist Signet Jewelers. (“Signet Jewelers”)
Project Approach
Signet Jewelers will prioritize work and communicate to the Moreland resources using normal communication channels (e.g., email, phone, meetings). The Moreland team will work with Signet Jewelers to coordinate the implementation of tested and approved modifications to the software.
Responsibilities
The following table outlines the key responsibilities for Signet Jewelers and Moreland.
Moreland will perform the Services at MorelandConnect and Signet Jewelers office locations.
1. Objective
The goal of this engagement is to efficiently design, develop, and deliver a Minimum Viable Product (MVP) for product image automation using MorelandConnect’s Design to MVP Sprint methodology.
2. Scope of Work
The engagement will consist of the following phased approach:
Week 1 – Discovery
Session 1: Kick-off, Mapping and Ideation (3 hours, In-Person with Signet)
1. Introductions and Sprint Overview
Time: 30 minutes
Implementation:
Round table introductions
Present sprint agenda
Automated Image Automation Tool focus and impact
2. Set Long-Term Goals and Sprint Questions
Time: 30 minutes
Implementation:
Define project purpose
Establish future vision
Identify key sprint questions
Frame goals around Product Image Automation capabilities
3. Map Current State
Time: 60 minutes
Implementation:
Create flowchart of current Photography process
Highlight decision points
Document data needs
Interview subject matter experts
Gather insights on current processes
Document pain points
Update process map in real-time
4. "How Might We" Notes
Time: 60 minutes
Implementation:
Write individual opportunity notes
Organize by theme
Focus on Product Image Automation Tool features
Address data integration
3. Begin Solution Sketches
Time: 30 minutes
Implementation:
St
file_created_at
2025-05-12T17:26:51+00:00
file_modified_at
2025-04-10T20:03:07+00:00
created_by
Paul Franke
modified_by
Paul Franke
_dlt_meta
—
|
|||||||
| moreland_contracts | 9e1d430dc6e093d195b5b7b3ee936f4f | Design to MVP Sprint | 1.00 | exact | Active |
|
|
|
Source Record
bronze_moreland_contracts_ma_project_contracts
file_hash
9e1d430dc6e093d195b5b7b3ee936f4f
file_name
Signet Image Automation - Moreland Arrangement Letter.docx
file_path
https://morelandpartners.sharepoint.com/sites/MorelandConnect-BusinessDevelopment/_layouts/15/Doc.aspx?sourcedoc=%7B53E1119A-5CC2-42E9-9D43-DCE6FAEE301B%7D&file=Signet%20Image%20Automation%20-%20Moreland%20Arrangement%20Letter.docx&action=default&mobileredirect=true
company
Signet Jewelers
project_name
Design to MVP Sprint
contact_person
Jessica
contract_type
fixed_fee
hourly_rate
—
estimated_hours
—
total_fee_estimate
25000.0
brief_project_description
Assist Signet Jewelers in designing, developing, and delivering a Minimum Viable Product (MVP) for product image automation.
start_date
—
extracted_at
2026-06-26T02:17:45.861309+00:00
raw_text_preview
April 10, 2025
Dear Jessica:
MorelandConnect LLC (“Moreland”) is pleased to provide this Arrangement Letter (“Agreement”) confirming our consulting services (the "Services") to assist Signet Jewelers. (“Signet Jewelers”)
Project Approach
Signet Jewelers will prioritize work and communicate to the Moreland resources using normal communication channels (e.g., email, phone, meetings). The Moreland team will work with Signet Jewelers to coordinate the implementation of tested and approved modifications to the software.
Responsibilities
The following table outlines the key responsibilities for Signet Jewelers and Moreland.
Moreland will perform the Services at MorelandConnect and Signet Jewelers office locations.
1. Objective
The goal of this engagement is to efficiently design, develop, and deliver a Minimum Viable Product (MVP) for product image automation using MorelandConnect’s Design to MVP Sprint methodology.
2. Scope of Work
The engagement will consist of the following phased approach:
Week 1 – Discovery
Session 1: Kick-off, Mapping and Ideation (3 hours, In-Person with Signet)
1. Introductions and Sprint Overview
Time: 30 minutes
Implementation:
Round table introductions
Present sprint agenda
Automated Image Automation Tool focus and impact
2. Set Long-Term Goals and Sprint Questions
Time: 30 minutes
Implementation:
Define project purpose
Establish future vision
Identify key sprint questions
Frame goals around Product Image Automation capabilities
3. Map Current State
Time: 60 minutes
Implementation:
Create flowchart of current Photography process
Highlight decision points
Document data needs
Interview subject matter experts
Gather insights on current processes
Document pain points
Update process map in real-time
4. "How Might We" Notes
Time: 60 minutes
Implementation:
Write individual opportunity notes
Organize by theme
Focus on Product Image Automation Tool features
Address data integration
3. Begin Solution Sketches
Time: 30 minutes
Implementation:
St
file_created_at
2025-05-12T17:26:51+00:00
file_modified_at
2025-04-10T20:03:07+00:00
created_by
Paul Franke
modified_by
Paul Franke
_dlt_meta
—
|
|||||||
| moreland_contracts | d78ff37578f6e81124a69997c5b9294f | Design to MVP Sprint | 1.00 | exact | Active |
|
|
|
Source Record
bronze_moreland_contracts_ma_project_contracts
file_hash
d78ff37578f6e81124a69997c5b9294f
file_name
MorelandConnect-Design-to-MVP-Sprint (4).pdf
file_path
https://morelandpartners.sharepoint.com/sites/MorelandConnect-BusinessDevelopment/Shared%20Documents/Internal%20-%20Business%20Development/Orazen%20Polymer%20Manufacturing/Design%20Sprint/MorelandConnect-Design-to-MVP-Sprint%20(4).pdf
company
MorelandConnect
project_name
Design to MVP Sprint
contact_person
—
contract_type
fixed_fee
hourly_rate
—
estimated_hours
130.0
total_fee_estimate
35000.0
brief_project_description
A flexible, efficient sprint plan tailored by MorelandConnect that delivers an MVP in 4 weeks.
start_date
—
extracted_at
2026-06-26T02:14:29.614563+00:00
raw_text_preview
4 W eek Design to MVP Sprint
A flexible, efficient sprint plan tailored by MorelandConnect. Delivers an MVP
in 4 weeks.
ROI of Design to MVP Sprint Methodology
We took inspiration from the Design Sprint approach championed by Google Ventures, modified this methodology based on our own
experience and adopted it to work for clients that can9t afford to devote large chunks of time for 5 days in a row.
Many companies are adopting some form of the Design Sprint approach because it saves time and money.
In short companies adopting this approach are seeing 7x time savings and 2x, 4x and even 6x budget savings. ROI of a Design Sprint
Some companies that have adopted this approach include Google, Lego, Prudential, Facebook, New York Times, Shopify, Blue Bottle
Coffee, Slack, and thousands of startups.
The MorelandConnect Design to MVP Sprint reduces the time it takes to achieve MVP and at less cost.
Traditional Path to Minimum Viable Product
(14 - 28 weeks)
1 Idea Validation & Market Research
1-2 weeks
2 Requirement Gathering & Feature Prioritization
1-2 weeks
3 Prototyping & Wireframing
2-4 weeks
4 Technical Planning & Architecture
1-2 weeks
5 Development (Build the MVP)
6-12 weeks
6 Testing & Quality Assurance
2-4 weeks
7 Launch & Early User Feedback
1-2 weeks
8 Iteration & Improvement
Ongoing, may require complete abandonment after
months of investment
'Why' Design to MVP Sprint
Shortcuts the Debate Cycle
By working together in a sprint, you can
shortcut the endless-debate cycle.
Compress Months Into Weeks
The sprint allows you to compress months
of time into weeks.
Fast-Forward to Customer Reactions
Get clear data from users and incorporate
into MVP launch.
MorelandConnect Path to Minimum Viable Product
(4 weeks)
1 In-Person Kick-off & Mapping
Expert Interviews
Decision Making
Week 1 2 MVP Planning
Week 2
3 MVP Development
Week 3
4 MVP Launch
Testing & User Feedback
Week 3-4
Design to MVP Sprint: Discovery
(Week 1)
1 In-Person Kick-off & Ma
file_created_at
2025-07-16T01:56:22+00:00
file_modified_at
2025-07-16T01:55:53+00:00
created_by
Paul Franke
modified_by
Paul Franke
_dlt_meta
—
|
|||||||